The evolution of new technologies has helped solve many aspects of our daily lives. However, other new advances are aimed at exalting the emotions of users and making them live new experiences. Deusens , through the introduction of immersive technologies in the commercial process, makes it possible for its customers to live a hyper-experience, that is, creating hyper-experiences.
Some of these new technologies are known as Virtual Reality or Augmented Reality. Augmented Reality. Mainly, their main activityis based on B2B service, providing technological solutions to large companies and their experience is mostly concentrated in the retail sector, so they have developed very few projects for leisure purposes and in no case is a service aimed at the end consumer.
A unique hyper-experience with Deusens
Deusens is a company from Zaragoza, with the aim of helping companies to enhance their brand image and / or optimize processes . For example, sales through the introduction of the latest technologies in any phase of commercial processes. Getting companies to communicate with their customers in a more interactive and original way.
A project that every day is more established and has a greater acceptance among the public.
Cristina Abad, Marketing Manager at Deusens, comments on the importance of this new technology: "We have created the concept of Hyperexperience to define what users feel when interacting with a brand through the latest technologies. Consumers have the power, they decide how and when they want to establish a relationship with the company, so it is important that they offer them an additional attraction, a unique experience that becomes a Hyperexperience".
New ways to impress the user
The automotive world has changed considerably thanks to advances such as these. advances such as theseThe automotive world has changed considerably thanks to advances such as these, which have brought this world closer to many more people: " Augmented Reality solutions have already been incorporated in this sector for a wide variety of purposes. It is useful in all the phases that make up the process linked to the automotive world, from the moment you get your driving license to the moment you drive your own car," admits Abad.
Moreover, the future in this sector is closely linked to this technology: "We are already starting to talk about the 'cars of the future' that will offer a more complete driving experience thanks to Augmented Reality, allowing the driver to handle much more useful information without having to take his eyes off the road. The possibilities are endless and the important thing is that we will be prepared to evolve at the same pace as the technology, taking advantage of all the improvements that emerge over time."
In short, this technological revolution means that anyone can experience totally new sensations that were previously inaccessible to them.
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